• Planning concept of your highway restaurant
• Location survey of your highway restaurant
• Arranging required licenses to start the restaurant business
• Getting contractors to set up your restaurant business
• Getting requisite manpower
• Design a fabulous menu to suit highway travelers
• Arrange vendors and suppliers for your restaurant
• Installing right technology at your restaurant
• Marketing your restaurant
• Hosting a soft opening

1. Planning concept of your highway restaurant

A great concept is important to attract highway travelers to your property. Planning and creativity takes a key role in developing a highway project. Unlike normal highway restaurants we take a step further in designing theme based concepts which attract travelers not only for food but making it a class apart with innovative interiors.

At the same time it is important to see the Average Price per Customer (APC) which gives you a fair idea about the average amount of money a customer would spend in your restaurant.

2. Location survey of your highway restaurant

Highway location is an essential part to consider while choosing your restaurant positioning. This can severely affect the success of the highway restaurant. When choosing your highway restaurant’s location, we help you to identify your competitor in that area and gauge their progress and understand their business model. Another aspect of highway location is to identify the cut available on the highway to reach from the opposite side. The distance from various start points of your potential customers also needs to be considered as to judge when the customer would take a break at your property. At AG Consulting we help you to choose the right location to make it a successful business model.

3. Arranging required licenses to start the restaurant business

We assist you in getting all the licenses to run your highway restaurant. Our liasioning team helps you to apply for all the permits required as it is a time consuming process. Few of the licensees are as follows and rest depends on model and size of restaurant and municipal jurisdictions

• Business registration
• Trade license from the municipal corporation
• FSSAI
• GST registration
• Fire safety
• Pollution
• Liquor license (if required)

4. Getting contractors to set up your restaurant business

As per need based AG Consulting takes your project on turnkey basis to finish your project on time. Our architects and kitchen designers give full assistance to contractors with all working and MEP drawings required at various stages of completion.

5. Getting requisite manpower

Hiring the right manpower who has proper experience of cooking and serving is the biggest challenge in the restaurant industry. We at AG Consulting help you in choosing the right kitchen staff, service staff and management staff at the right salary. Our team of chefs and managers give on-site training to polish the skills of the hired staff.

6. Design a fabulous menu to suit highway travelers

Ag Consulting helps you in designing a stellar menu. This is important so that it lures customers on one hand and equate food cost on the other hand. Further we help you in developing new recipes from time to time based on customers’ choice and requirement.

7. Arrange vendors and suppliers for your restaurant

Developing a proper supply chain is crucial for a highway restaurant. AG Consulting helps you in getting required material from nearest vendors from your location. We give proper specifications to venders regarding quality of raw material and help you in fixing periodical price contracts with the vendors.

8. Installing right technology at your restaurant

AG Consulting helps you to get the right type of software’s for running and managing your restaurant. The software has robust features with respect to sales, store management and CRM customer relationship management.

9. Marketing your restaurant

• Creating a brand identity: We help you creating a unique identity in the market. Our designers help you in choosing the right name as per the concept of your restaurant. Further, they develop unique logo for getting your brand registered with trade mark authorities. Designing of menus, coasters, packing materials, signage, mats, visiting cards, souvenirs etc., follow in our designers list.
• Website creation: Developing a stellar website showcasing your brand, food, menu, restaurant pictures. Further, we help you in ranking your website on top with the help of our SEO team.
• Instagram and Facebook page: This the key for getting your brand awareness to your valuable customers.
• Bloggers and vloggers: We at Ag Consulting help you in getting various food bloggers to market your brand and products to the right clientele.

10. Hosting a soft opening

Soft launch is a great option for your restaurant to check any teething problems. Before a grand launch we help you in organizing trails where you can test your dishes and services to rule out any flaw in the system and get reviews and feedback and make adjustments accordingly.